Did you know – 97% of people FAIL in Internet Marketing.
97%!
Why is that so high?
The answer is – because for most – an Internet Business is the first time they will have worked for themselves. Now – there is NOTHING wrong with this – in fact it is to be applauded that many have the entrepreneurial bug, but it does mean the majority enter this business needing to learn some new skills first.
Most online – at one time or another – believe that just HAVING a product – means they are in business (this is not helped by so many so-called gurus who scream from the roof top how easy it is to make money online). Now please don’t berate yourself if you once thought this – I did when I began! (in 2008)
But I have to tell you:
A product is not a business.
There are a ton of people with great products – making no money. And let me add to this:
A website is also not a business.
There are millions of websites making nothing. So if a product is not a business and a website is not a business – what is a business?
Customers!
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Robert Kiyosaki once said ‘The rich build networks, everyone else looks for work.’ Look at all the really successful online ventures – Twitter – Facebook – Linked In….
They have all built networks. Look in the offline world; Sprint, TV Networks, Ralphs. Call it a database, prospective customers, list… it really doesn’t matter. They have all built networks. Those that are successful – in ANY industry – have an INSTANT SOURCE of customer that they have collected over time. And 80% of your income – will come from the SAME 20% of your customers.
THE SAME 20%!
The very best thing you can do right now – is stop trying to sell something – and build your own list. Just 40 people buying a $27 product from you – is over $1000/month. Imagine getting 80 people. 100. 200. 500… How do you build a list? Easy:
You choose a profitable market – and then offer something of value free of charge. “Free” used to be a gimic – now it’s a fully fledged economy.
Why is this? Because there is no money in the front end any more. 10 years ago maybe – but certainly not now. It’s all in the back end. We build our list first – by offering something of value for free. Every successful business is in the SAME business….
…and that is the business of improving their customers lives.
You need to adopt a greater passion for what you are GIVING (your free gift) – than what you are receiving ($$$).
Stop asking yourself ‘How can I make more money’ – and start asking yourself ‘How can I help? How can I serve? How can I solve?’
Every successful businesses understands this. It’s not what you sell – it’s what you stand for. If you spent the next three months doing nothing more than building your list – that would be time very well spent.
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