A Dirty Little Secret That Will Cause You To Fail Online…

by Chris on April 17, 2010

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Did you know – 97% of people FAIL in Internet Marketing.

97%!

Why is that so high?

The answer is – because for most – an Internet Business is the first time they will have worked for themselves. Now – there is NOTHING wrong with this – in fact it is to be applauded that many have the entrepreneurial bug, but it does mean the majority enter this business needing to learn some new skills first.

Most online – at one time or another – believe that just HAVING a product – means they are in business (this is not helped by so many so-called gurus who scream from the roof top how easy it is to make money online). Now please don’t berate yourself if you once thought this – I did when I began! (in 2008)

But I have to tell you:

A product is not a business.

There are a ton of people with great products – making no money. And let me add to this:

A website is also not a business.

There are millions of websites making nothing. So if a product is not a business and a website is not a business – what is a business?

Customers!

start quoteEvery successful business is in the SAME business…
…and that is the business of improving their customers lives.
end quote
– Chris Farrell

Robert Kiyosaki once said ‘The rich build networks, everyone else looks for work.’ Look at all the really successful online ventures – Twitter – Facebook – Linked In….

They have all built networks. Look in the offline world; Sprint, TV Networks, Ralphs. Call it a database, prospective customers, list… it really doesn’t matter. They have all built networks. Those that are successful – in ANY industry – have an INSTANT SOURCE of customer that they have collected over time. And 80% of your income – will come from the SAME 20% of your customers.

THE SAME 20%!

The very best thing you can do right now – is stop trying to sell something – and build your own list. Just 40 people buying a $27 product from you – is over $1000/month. Imagine getting 80 people. 100. 200. 500… How do you build a list? Easy:

You choose a profitable market – and then offer something of value free of charge. “Free” used to be a gimic – now it’s a fully fledged economy.

Why is this? Because there is no money in the front end any more. 10 years ago maybe – but certainly not now. It’s all in the back end. We build our list first – by offering something of value for free. Every successful business is in the SAME business….

…and that is the business of improving their customers lives.

You need to adopt a greater passion for what you are GIVING (your free gift) – than what you are receiving ($$$).

Stop asking yourself ‘How can I make more money’ – and start asking yourself ‘How can I help? How can I serve? How can I solve?’

Every successful businesses understands this. It’s not what you sell – it’s what you stand for. If you spent the next three months doing nothing more than building your list – that would be time very well spent.

{ 4 comments… read them below or add one }

Vivian Feltz August 10, 2010 at 1:15 pm

Chris–you are a Godsend! I’ve spent a year learning and absorbing all the massive info out there but some simple tasks (like FTP) stopped me from progressing. Where to send visitors when you give them their freebie was another one! I have a ton of eBooks and PLR on my computer but did nothing with them. Thank you for your simple way of explaining things!

For anyone with desire to do internet marketing, you are THE MAN!

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Nnamdi July 8, 2010 at 5:54 am

Chris,

You are very nice. Please we are having a serious here in Nigeria from subscribing to your membership site because of payment. Clickbank does not want to see our faces even though we buy and sell on some other online companies without hitches. Please if you can help us with the option of 2CO or Plimus for subscription it will help us a lot.

Thanks.

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Andy Coates May 3, 2010 at 6:34 am

Hi Chris

To me this philosophy (which gives first and receive later) is no different to life itself

as i have found that you can’t out give the universe ! What i have found is that the more you give out, the more you receive back (but you don’t always receive back in the same manor that you gave!! ) if that makes sense

You get back the thing that i more relevant to you!

Now obviously we are all trying to make money online and that were in business right!

However the same principles apply (in my opinion)

Great post Chris as always! its Educational,Usable, and as always Inspiring,
(have i seen E,U,I, before :)

Many Thanks Chris

Andy C

“have the best day you can…….it truly is your choice”

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Geo April 17, 2010 at 11:39 pm

Wow, Chris I have always heard of the importance of the list. I just really never understood how important.
Thanks,
Geo

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